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Monthly Archives: July 2009

The Sartorialist is a clever little blog written by New Yorker Scott Schuman. His story is pretty normal he’s originally from Indiana, then spent years in NYC’s fashion/ marketing industry networking the right people only to start a blog. Only his blog gets over 100,000 + hits a day. And fresh off the press is his new book, I’m interested to see if its more inclined towards photography or writing.

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The Sartorialist: not just a picture book?

I have been following his blog for a little over two years now and keep going back to it for two reasons: 1 his photographs are dedicated to personal & individual style instead of following trends and 2 he doesn’t DO print or logo tees.  Last week he was in Toronto. He just came to Toronto. So Dear Sartorialist : Duh you missed Mtl?

Toronto’s National Post blog wrote an article on The Sartorialist bringing ‘its fashion lens to the city’. So I have a response to the hypothetical directions they offered to Mr. Schuman while in Toronto.

1. After a lunch at Sky Verses terrace in Old Montreal, he should take a walk through the coble stone streets of St.Paul capturing the old city glamor and young business crowd as they make their way back to work. Expect neat hair buns and immaculate eyeliner with simple makeup.

2. Mid afternoon head over to Mont-Royal’s Jeanne Mance Parc in the middle of the city, at the base of the mountain.  Sit on the grass, and smell the wonderfully clean Parc Air while taking pictures of the beautiful french Canadian girls in their pencil skirts happily riding sideways on Bixi bikes ( he must of watched the Tamy Emma Pepin youtube video on Bixi’s).

3. Late afternoon head east down Mont-Royal( the street) weaving in between the trendy perimeter of St. Laurent and St. Denis.  Expect everything from Runway to Rue Coloniale , mixed with Yard sale sass. Here you will find Montreal’s best kept secret from outsiders, a melting pot of  individual style fueled by a nightlife of loft-parties at secret locations.

4. Spend the evening having dinner with Denis Gagnon and friends in one of the Plateau’s trendy restaurants. Montreal is a city that stay up late, eats dinner late, and arrives fashionably late.

My friend the fashion blogger Cam Tu Doan is photographed by Scott in Toronto this month

Fashion blogger Cam Tu Doan is photographed by Scott in Toronto this month

I got my wisdom teeth out this week. All four of them, making this a crappy week.  I’ve been stuck in my bed ( at least she’s a vera wang mattress), and shopping with my macbook (it never says no). The following images are like my own lookbook for summer, without the book and more importantly american apparelized aka drugged on painkillers.

bow tie me down

bow tie me down

bloc party, going to one

bloc party, going to one

body suits are so 2007, but this one is 2009.

body suits are so 2007, but this one is 2009.

remember when your fat next door neighbor wore these?

remember when your fat next door neighbor wore these?).

American Apparel hoodie dress

American Apparel hoodie dress

Blank Denim Lavender Skinny Ankle Jeans, $68

Blank Denim Lavender Skinny Ankle Jeans, $68

If only this could be my cell phone

If only this could be my cell phone

drawstring

drawstring

burnout tee

burnout tee

Here are 2 examples of why the British know how to make pop music. My Ipod agrees with me when it comes to listening to sick tracks from Little Boots and La Roux. ROUX is coming to Osheaga: the festival happening next week here in Mtl. I especially love Little Boots cover of the Virgins Rich Girl song, that’s my motivation. Ladyhawke (Paris is Burning)the cute blonde with funny teeth from New Zealand has stolen what’s left of my playlist space or recently played-list. My ipod is 80GB so quantity over quality is only reversed in the interests of scrolling playlists.

http://www.myspace.com/littleboots

I love bikes, and this video reminded me why. Except mine always get stolen. So I have to be content with watching people ride bikes. Its a huge black market here in MTL, innocent bikes are stolen, repainted, rewheeled and gone. Sometimes people ride by I and think its my bike, sadface. If I tried to make a video like this, it would probably be me riding away from people trying to steal my bike instead of cruising.

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At Off the Hook a boutique on St.Catherines I found my first Nooka watch. She was orange and absolutely amazing. Telling time on Nooka can be complicated for any new owner. The first 6 bars are hours 1-6, the bottom 6 bars  hours 7-12, the 3rd line is tinier dots representing the minutes followed by a 4th bar for seconds. On their website Nooka has amazing colors and designs, but some of the prices can be steep. It was either Nooka or those cute Japanese talking watches, but who wants to learn how to tell time in Japanese before they know it in english? Ummm the frenchies for sure.

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In the past the web-scape of fashion magazines has been hit and miss, like your 1st time up for t-ball. The future of fashion magazines is online and the internets is not going anywhere . So will these fashion mags be relevant anymore? I like to think my future is going green too, like the rest of us.  Online magazines are winning efficiency points over Print, especially in the advertising department, check out this article in New York Magazine online. For the last decade I have loved the glossy covers of Nylon, Elle, Vogue and Missbehave.  So going on the internets and searching for the best online  fashion fix seemed annoying. Do all magazines have online sites, unofficial or official? Or were these online fashion magazines completely innovating fashion web-scapes by bringing it themselves? While many of my magazines make shout outs to their favourite online fashion sites,  strictly online fashion magazines had a lot to accomplish to change my mind. But I was still curious, and surfing the internets on my new macbook, so it was time well wasted.  I stumbled onto glossmag.ca, a Canadian source for fashion and beauty that spanned east to west being published monthly. The Editor in Chief Nicole says “our readers are the leaders”. In a nutshell this is the reason why I went online instead of to my magazine store like many others to find reliable sources to Canada’s fashion industry. Glossmag covers international fashion stories and brands, while sustaining a community in Canadian readers and their brands.  Other online mags I’ve noticed are NYC’s Zoozoom.com, Iconique.com, & Style.com. For the reader who isn’t just browsing fashion but works in the industry, going online can be resourceful too.  Example: Lookbook.nu is a giant flip book of amazing stories on individual style ALL over the world’s major cities. Secondly go to net-a-porter.com, it’s a great site for runways looks pre-season. My much-loved Nylon magazine’s tactile designs and images I’ll admit I’m still crushing over, but I can’t stop discovering more spanking new articles online. My friends will know today what I knew yesterday, and that’s more than enough to satisfy my fashion keenness. The future of your fashion finds are now just a click away.

NylonMag

This summer has been nothing but rain and more rain. I think Montreal is turning into Vancouver. Weirdly enough today is a scorcher. So I thought about all the ways I could cool down, and popsicles came 2nd to the secret hipster pool.  Yes a secret pool in Montreal! In fact I feel bad about blogging its actual whereabouts. So maybe I’ll just keep the location to myself. Montreal is no Vancouver when it comes to secret water spots, so these opportunities are a rare find. If you didn’t already know Montreal is a city on a small island, and it gets really hot in the summer & freakishly cold in the winter. This secret pool is full of people my age, NO CHILDREN peeing there either. And unlike Hotel de la Montagne & other city pools, it has lots of trees and grass to chill by. So you’ll still need to find the location of the pool, but if you do bring a couple bucks its not free.

Osheaga will lose their headlining act the Beastie Boys this summer. The Gazette got word off the official site for the band that Adam Yaunch has been diagnosed with cancer.

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I have an amazing walk in closet. It’s like Barbie’s friggin DREAM closet. It’s two rooms attached together, the larger where my bed and dressers go and the smaller the walk’n dream. Still with all my clothes in there I can’t seem to find outfits as quick as I’d like to. The other week it took me forever to find an outfit to go to a sales meeting. I tried to google ‘ashley’s outfit’ but that will have to wait until computers can do that. Even if you don’t have Barbie’s dream closet, or like me can’t seem to find Barbie’s dream outfit I have found a perfect solution. It’s called Lookbook.nu and LOADS of great fashion lives here, that always seem to be right to me. Once I start scrolling I can’t stop, and sometimes I hype a few. What I guess I really like about Lookbook.nu is that its a bunch of pictures of real girls and guys, in their own looks and only their peers to judge them. The swedish LB is especially slick.

Here’s a couple I couldn’t resist:
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